Beverly Hills Announces Its Eighth Annual Chinese New Year Event in Beijing

Beijing, China–Beverly Hills Conference & Visitors Bureau (BHCVB) held a press conference today in Beijing to announce its partnership with Beijing Association for Culture Exchange (BACE) to jointly host “Happy Chinese New Year, Charming Jing-Jin-Ji” in Beverly Hills on January 25 and 26, 2019. This is the eighth consecutive year of Beverly Hills hosting a Chinese New Year celebratory event.

Beverly Hills announces the Eighth Annual Chinese New Year event in Beijing.

For a fourth year in a row, Beverly Hills is pleased to have the support of Delta Air Lines as the event’s official airline and sponsor as well as sponsorship from Stefano Ricci and Two Rodeo Drive.

Many of the city’s hotels will create bespoke packages to welcome the Year of the Pig, including: The Beverly Hilton, Montage Beverly Hills and The Peninsula Beverly Hills.

The Beverly  Hills Hotel, Diane Kron Chocolatier, Montage Beverly Hills, Nespresso, The Spa on Rodeo, The Wallis Annenberg Center for the Performing Arts and others will provide Lucky Draw prizes for the VIP reception.

“We are excited to host another successful Chinese New Year celebration in Beverly Hills that showcases traditional craftsmanship, performing arts and culture of a country that means so much to us,” states Julie Wagner, CEO of BHCVB, adding: “it’s our pleasure to partner again with the Beijing Association for Cultural Exchange, Tianjin City, Hebei Province and the People’s Republic of China Consulate General to make this possible.”

Beverly Hills will celebrate Chinese New Year on January 26.

The 2019 Chinese New Year event will be divided into three parts: a variety show, a “Jing-Jin-Ji” photo exhibition and a cultural heritage crafts display and demonstration. The variety show will feature performance groups from Beijing, Tianjin and Hebei with Chinese acrobatics, martial arts, folk music, Beijing opera and more. The cultural heritage crafts display and demonstration will include Chinese Culture painting and folk arts.


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