COSTA MESA, NOVEMBER 12, 2025 – Just seven months after the debut of its first California store, SKIMS announces the opening of its second standalone location at South Coast Plaza in Costa Mesa, one of Orange County’s premier shopping destinations. This opening highlights the brand’s ambitious growth and its ongoing commitment to serving an ever-expanding customer base.
Designed by Studio Oro, the new space embodies SKIMS’ signature design codes, blending strength with softness through rounded edges and monolithic geometric forms. The result is an atmosphere that feels simultaneously powerful and welcoming. A bold, architectural storefront makes a striking entrance, while curved details flow throughout the space, from contoured walls to seamless display fixtures, establishing a sense of fluidity and movement.
Ambient lighting highlights the store’s sensory appeal, while a classic neutral palette reinforces SKIMS’ skin-inspired identity. Together, these details express the brand’s ethos of understated luxury and thoughtful design, resulting in an immersive, gallery-like environment that balances minimalism with comfort.
The South Coast Plaza store offers a curated selection of SKIMS’ most popular collections, including Fits Everybody, SKIMS Body, Cotton Rib, Cotton Jersey, Cotton Fleece, and Soft Lounge; these much-loved lines give customers full access to the brand’s signature styles and fabrics. The store also carries pieces from SKIMS Mens, including Cotton Brief Packs, Cotton T-Shirts, and Fleece Lounge essentials.
With doors officially opening on November 12, the South Coast Plaza store reinforces SKIMS’ commitment to connecting directly with its community through an elevated, sensory retail experience.
From its architectural forms to tactile materials and carefully designed lighting, every detail transforms the space into an environment that celebrates comfort, inclusivity, and modern style.
ADDRESS
South Coast Plaza, 3333 Bristol Street, Costa Mesa, CA 92626
STORE HOURS
Monday-Saturday: 10am-8pm Sunday:11am-7pm
ABOUT SKIMS
Co-founded in 2019 by Kim Kardashian and Jens Grede, SKIMS is redefining women’s underwear, loungewear, and shapewear and setting new standards by offering solutions for every body. From technically engineered shapewear that enhances curves to underwear that stretches to twice its size, the brand is committed to continuous innovation and advancing the industry.
SKIMS Mens launched in 2023 with underwear and essentials engineered for maximum support, performance, and recovery. From the softest boxers that retain their shape to the most comfortable tanks and tees, the ultimate first layer starts with SKIMS Mens. In the same year, SKIMS and the National Basketball Association (NBA) announced a multi-year partnership, naming SKIMS the official underwear partner of the NBA, the Women’s National Basketball Association (WNBA), and USA Basketball.
