PASADENA, Calif. (January 1, 2024) – Today, the Pasadena Tournament of Roses® announced the 23 floats awarded official honors in the 135th Rose Parade® presented by Honda. These awards recognize excellence in a variety of categories and specifications.
The 2024 Sweepstakes trophy, the most beautiful entry: encompassing float design, floral presentation and entertainment, was presented to San Diego Zoo. Since 1924, the Tournament of Roses has recognized one participant with the Sweepstakes Award for the most beautiful entry, encompassing float design, floral presentation, and entertainment. This year marks the 100th anniversary of the Sweepstakes trophy and we’re celebrating with a specially designed arrangement to showcase the Award. Thank you to float judge Heather de Kok for her expertise in creating a beautiful display of remarkable red roses.
The 2024 Rose Parade float award-winners are (alphabetically):
Sweepstakes Trophy-San Diego Zoo
Americana-The Cowgirl Channel
Animation Trophy- Trader Joe’s
Bob Hope Trophy- the UPS Store
Crown City Innovation Trophy- Cal Poly Universities
Directors’ Trophy- Pasadena Humane Society
Extraordinaire Trophy- Visit Newport Beach
Fantasy Trophy- City of Alhambra
Founders’ Trophy- South Pasadena Tournament of Roses Association
Golden State- La Canada Flintridge Tournament of Roses Association
Grand Marshall’s Trophy- American Armenian Roses Float Association
International Trophy- Coding for Veterans
Isabella Coleman Trophy- Core Kidney Foundation
Judges’ Special Trophy- One Legacy Donate Life
Leishman Public Spirit- Rotary Rose Parade Float Committee
Mayor’s Trophy-Burbank Tournament of Roses Association
Past Presidents Trophy- Visit Lauderdale
President-Kaiser Permanente
Princess’ Trophy- City of Torrance
Queen’s Trophy- Sierra Madre Rose Parade Float Association
Showmanship Trophy-Louisiana Office of Tourism
Theme Trophy- Western Asset Management
Tournament Volunteers Trophy – Kiwanis International
Wrigley Legacy- Downey Rose Float Association
Scores are based on criteria such as creative design, floral craftsmanship, artistic merit, computerized animation, thematic interpretation, floral and color presentation, and dramatic impact.
This year’s judges – Heather de Kok, Judith K. Nakamura and Richard Schulhof – reviewed each float during judging sessions that take place during the decorating stages before the parade. The judges used their scores from the judging sessions to determine the trophy recipients. Banners for each award-winning float will be carried in the parade by select members of the Tournament of Roses Troop, which includes Gold Award Girl Scouts and Eagle Scouts.
FTD® is the official floral partner of the Tournament of Roses. The iconic American company has been a valued partner of the Rose Parade for more than 60 years. FTD®brings their exquisite floral vision to life on the antique cars used in the Rose Parade which carry the Rose Parade VIPs down Colorado Blvd., including the Grand Marshal, Tournament of Roses President, Mayor of Pasadena and the Rose Bowl Hall of Fame Inductees. FTD® is also the sponsor of the Rose Parade Float Awards.
